Industry Articles

Whether you’re in the retail, healthcare, or manufacturing industries—or any industry for that matter—our opinions and observations have been noted by many leading publications. Browse the Agency 180 articles below and get in on the expertise that other industry leaders are leveraging from our partnership. Register today.

Increasing Profitability Starts with Better Data
  • The most fundamental problem is that companies haven't done the math on the potential profit upside.
  • The best first step is to consult with an expert.

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Bridging the Retailer and Manufacturer Marketing Gap
  • Detailed customer histories provide the perfect opportunity for manufacturers to deliver pinpoint-targeted messages that pay off big.
  • Highly relevant communications can also let manufacturers successfully launch new products to consumers who buy in the category.

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Put Some Skin in the 1-to-1 Game
  • It shocks me how little progress has been made in 1-to-1 marketing.
  • Compensate the service provider as if it were a salesperson.

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Their Words, Not Ours.

The Agency 180 team has been an excellent partner for J&J co-branded work, consistently delivering high quality at a competitive price. Their strategic guidance enables us to maximize our account-specific marketing investments.

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